LEIGHTON JAMES DYER - SENIOR ART DIRECTOR

I am an awarded senior art director that has been in this business for 18 years - Twelve years as an art director. I’ve worked on a large range of brands that include: Orion Health, Coca Cola, Cadbury, Speights, Lion Red, Waikato Draught, APN, Premier Beehive, Lufthansa, TelstraClear, Vodafone, Mercury Energy, Uncle Toby’s, Bluebird, Hallensteins, Glassons, VW, The Warehouse, SKY TV, Warehouse Stationery, California Burrito, NZ Lotteries, Orcon, and many more.

Currently I'm the Creative Director at Orion Health, Auckland

Design work on Dribbble

Skateboard design on Instagram

RECENT WORK

YOUNG GUNS SKATE SCHOOL
After creating a brand for the Young Guns skate school, including a logo, collateral, posters, language and social adverts we made a video of Auckland's now most famous skateboarder, Wyatt.

With over 48 million views in just one week, this viral video popped. 

Watch Wyatt here

Press ad for the LA Film Festival's annual "Coffee Talks"

Design and collaboration on the content of the successful Fuck Depression e-book.

DIGITAL CONTENT

A music video for LA based band, Black English - created entirely within GTA5.

Bread and Butter Bakery - Kinetic Typography

DEF Summer Promo I shot and directed on the Phantom Camera. 

Rascals Promo which I shot and edited.

HEALTHCARE

A campaign of 3D animation videos for Orion Health.

A poster campaign for Orion Health

DIGITAL

My digital work can we viewed here and a large digital experiential site I concepted, designed and developed is here. 

INTEGRATED

This integrated campaign won the Grand Prix Lotus 360 award at Adfest, 2010.

WEBSITE  DESIGN

I designed, and developed the functionality of the new Orion Health corporate website.

BRANDING

Branding exercise for royaschiabeads.com/Roya's Chia Beads drink

Branding exercise and packaging design for Woof - NZ Natural Petfood.

SKATEBOARD DESIGN

A collection of my ideas and designs for skate graphics

A controversial campaign for ESHE skateboards which received worldwide news (and several death-threats)

DEF Skateboards - Shoe decks. To accompany the DEF Summer Promo video.

TVCs

This charity campaign won Bronze at Cannes and Bronze at Clio.

Cadbury Freddo TVC

Cadbury Space TVC

Stop Motion fashion ad for board shorts.

1 execution of a ten part alternate ending campaign for Chewy.

Stop Motion ad for Warehouse Stationery - Back to School

MUSIC VIDEOS

Two music videos I shot and directed

SHORT FILMS

A selection of some of the awarded short films I've shot and directed

SKATEBOARDING

I shoot, edit and skate in many skateboard videos

PRINT

This billboard caused a little controversy for Ace Rentals.

Design Work Portfolio
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leighton_print_portfolio.pdf
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leighton_cv.pdf
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